Monday, March 28, 2011

Purchasing Power - Fair Trade Certified

For the second in our installment on trustworthy seals, we will touch on what it means to be a member of the Fair Trade Federation. Our first segment was on the Leaping Bunny seal.

The Fair Trade Federation issues its seal of approval to manufacturers and others, who offer wares in a variety of categories, including home decor, gifts, clothing and jewelry, to name a few. One example of a Fair Trade Federation member is Far Fetched Imports, whose .925 sterling silver jewelry we sell in our store.

The main goal of fair trade is to ensure equity within international trading partnerships. Fair Trade Federation members are required to follow a set of guidelines, which includes ensuring workers receive, among other things, fair pay and safe workplaces; and that environmental stewardship is promoted.

Another similar certification program is Fair Trade Certified, issued by Trans Fair USA. You may have seen their seals on a number of products, including fair trade coffee, cocoa and body care products.

Having the seal adds a separate layer of trust for consumers. But not having the seal doesn't necessarily mean a US-based company doesn't treat its global workers fairly.

Look for our next installment on trustworthy seals.

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